MMFF revamps executives, will accept only finished film entries

  • Page Views 2254
  • With a new mission and vision, new rules, new selection criteria and new composition of its ExecutiveMMFF2016PRESSCON_yummiedingding4 Committee, the Metro Manila Film Festival is expected to have a new look starting this year.

    This was announced by Metro Manila Development Authority and MMFF chairman Atty. Emerson Carlos during a news conference Thursday at the MMFF Auditorium in Makati City.

    “The MMFF has heard the clamor and appeal for change within the festival…With a new Festival year and a new set of members of the Executive Committee, the MMFF is committed to revisiting its policies, rules and regulations, and setting a more inclusive goal of uniting the Filipino film industry and making MMFF the festival of the people once again,” Carlos said in his opening speech.

    There has always been a clamor for change in the MMFF particularly in its selection of entries that guaranteed slots for blockbuster franchises and films with bankable stars but left little room for entries with high artistic values.

    But it wasn’t until the controversy that saw the disqualification of Erik Matti’s critically acclaimed “Honor Thy Father” from the festival’s Best Picture category that led to the MMFF’s recent decision to undergo a major facelift.

    During the news conference, Carlos introduced the festival’s 2016 Executive Committee members composed of himself, Police Senior Superintendent Rhoderick Armamento, film academician Edward Cabagnot, producer Jesse Ejercito, Film Development Council of the Philippines executive director Teodoro Granados, writer and producer Moira Lang, Bryan Ian Montaces representing Senator Sonny Angara, and Metro Manila Theaters Association Vice President Marcus Ng.

    Also in the Executive Committee are Mowelfund president Boots Anson-Rodrigo, Bureau of Broadcast Services’ Jun Romana, SM Lifestyle Entertainment president Edgar Tejerero, Motion Picture Distributors Association of the Philippines president Wilson Tieng, Quezon City Rep. Alfred Vargas, and Movie and Television Review Classification Board Atty. Eugenio Villareal.

    No longer part of the new ExeCom are former board members Senator Grace Poe, Christina Caparas, Quezon City Mayor Herbert Bautista, Dominic Du, Rowena Capulong-Reyes, Marichu Maceda, Jag Garcia and director Mark Meily.

    During a congressional hearing on the MMFF controversy involving “Honor Thy Father” last January, MTRCB board member Carmen “Keats” Musngi and Paul Resureccion, members of the 2015 MMFF board of jurors identified Du and Maceda as the ExeCom members who allegedly told the jurors that “Honor Thy Father” was disqualified from the Best Picture award as early as December 21 or days before the decision became public.

    In addition to the ExeCom’s revamp, the MMFF also announced new vision and mission statements that place emphasis on “artistic excellence,” “audience development,” “quality Filipino films,” and “sustainability of the Philippine film industry.”

    To this end, Carlos and board members Edward Cabagnot, Moira Lang and MTRCB Chairman Atty. Eugenio Villareal also bared the revised criteria for the selection of finalists which consist of Story, Audience Appeal and Overall Impact (40 percent), Cinematic Attributes/Technical Excellence (40 percent), Global Appeal (10 percent) and Filipino Sensibility (10 percent).

    Asked how these criteria will affect the commercial viability of the festival which had set box office records in recent years, Carlos, Lang and Cabagnot took turns in emphasizing that while they are “blazing a trail for the film industry” with the changes that are taking effect this year, they are not forgetting the commercial aspects that made the MMFF a much anticipated source of entertainment every Yuletide season.

    A major rule change that the ExeCom is introducing is that starting this year, only films that are completed and fully shot are going to be considered as entries. Carlos said that these finished films must not be shown publicly or in any film festival prior to their submission to the MMFF.

    The MMFF chairman added that the rule, as deliberated by the committee is final and absolute. The ExeCom will no longer allow further edits or revisions to a finished film submitted once it is selected for the festival.

    Carlos said the MMFF has also decided to do away with the New Wave section devoted to independent films to “remove any distinction between indies and mainstream films.” The pre-MMFF New Wave section was pioneered by former MMDA and MMFF chairman Francis Tolentino who is currently seeking a senatorial seat.

    As for the number of entries that will be selected for this year’s festival, Carlos said it will remain at eight. Deadline for the submission of finished films is on September 28 while announcement of finalists is scheduled on October 11. (E. Sallan, Interaksyon)

    Share

    New Posts Recently publish post More

    • 17 February 2018
      17 hours ago No comment

      Philippine AirLine, now a global 4-star airline

      A big win for the Philippines — PAL CEO Philippine Airlines (PAL) has been certified as a 4-Star airline by Skytrax, the international air transport rating organisation. PAL, joining 40 other well-renowned airlines in this prestigious category, is the first and only airline in the country to have a ...

    • 16 February 2018
      1 day ago No comment

      Pailalim goes to Sweden, Turkey, Belgium

      Daniel Palacio’s Pailalim (Underground) will have screenings in three countries. The Brillante Ma Mendoza-produced drama movie is included in the lineup of the 41st Göteborg Film Festival, ongoing in Sweden until tomorrow. The Göteborg event is the largest film festival in Nordic countries—showcasing about 450 films from 80 nations ...

    • 16 February 2018
      2 days ago No comment

      Direk Perci: We create experiences

      In this late afternoon encounter, direk Perci Intalan chats with the press and indeed he looks happy with more than four million views for the trailer of his latest film, My Fairy Tail Love Story. The film location is in the high seas of Zambales and he admits he ...

    • 16 February 2018
      2 days ago No comment

      Marian Rivera loves it that GMA never meddles in her personal affairs

      There is no reason for Marian Rivera to leave GMA network. The actress-host expressed her gratitude to the network, which she has called home for more than ten years now, as she renewed her contract yesterday. “Wala naman akong maisip na dahilan para hindi ako pumirma sa GMA,” she ...

    • 16 February 2018
      2 days ago No comment

      What really happened when Karylle met Marian, Dingdong

      Actress-chanteuse Karylle was talking to her manager Arnold Vegafria and internationally-acclaimed fashion designer Michael Cinco inside the store, fans milling outside suddenly went berserk when Karylle’s ex-flame, “Kapuso Primetime King” Dingdong Dantes, and his wife, “Kapuso Primetime” Queen Marian Rivera, arrived at the opening of Couturissimo store at the ...

    %d bloggers like this: