• Page Views 3016
  • On primetime (6 PM to 12 MN), ABS-CBN hit a whopping 50% average audience share nationwide, or a 19-point-lead over GMA 7’s 31 %. The primetime block is the most important part of the day when most Filipinos watch TV and advertisers put a larger chunk of their investment in to reach more consumers effectively.

    Probinsiyano

    Kantar Media uses a nationwide panel size of 2,609 urban and rural homes that represent 100% of the total Philippine TV viewing population, while the other ratings data supplier AGB Nielsen reportedly has only 1,980 homes based solely in urban areas that represent only 57% of the Philippine TV viewing population.
    Leading the pack of most-watched programs in the country is the Coco Martin-starrer “FPJ’s Ang Probinsiyano” with an average national TV rating of 39.4% followed by the 2015 remake of “Pangako Sa’Yo” (33.4%) and ABS-CBN flagship newscast “TV Patrol” (32%).

    Weekend programs “MMK Ang Tahanan Mo” (28.8%) and “Wansapanataym (27.1%) landed on the 5th and 6th spots respectively after consistently dominating Saturday and Sunday programming the previous month.

    “Pasion De Amor,” meanwhile, continues to heat up primetime viewing on seventh place with an average national TV rating of 26.4% followed by comedy programs “Home Sweetie Home” (26.2%) on the eight slot and “Goin Bulilit” (25.2%) tied with “Rated K” (25.2%) on the ninth.
    Completing the roster of top ten most watched programs in the country for October is ABS-CBN’s newest talk-comedy-game show “Celebrity Playtime” with 24.3%. Overall, ABSCBN swept nine out of the top ten programs nationwide according to Kantar Media.

    Meanwhile, more and more online and smartphone users continue to watch ABSCBN programs online via the video-on-demand and livestreaming service iWanTV. “On The Wings of Love” is still the most watched program online with 4.4 million views, followed byPangako Sa ‘Yo” with 2.8 million views, and “Ang Probinsyano” with 1.8 million views. “Pinoy Big Brother 737” (1.2 million) and “All Of Me” (975,290 views) are also online favorites last month, along with “Pasion de Amor” (764,673) and “Doble Kara” (697,033).

    Kantar Media is a leading television (TV) audience measurement provider with capabilities in gathering TV viewing data in both digital and analog platforms. It is a multinational market research group that specializes in audience measurement in more than 80 countries, has 26 TV networks, ad agencies, and pan- regional networks subscribing to its ratings services.

    Among its local current subscribers are ABS-CBN, Peoples Television Network Inc., The Huddle Room Media Inc., JRA Advertising (J. Romero and Associates), 720 Consumer Connect, ZenithOptimedia, Viva Communications Inc., Manprom, Philippine Daily Inquirer , CNN Philippines, Starcom, Clubmedia, Havas Media Ortega, and Media Agency groups IPG Mediabrands (Touch BPN, CIM), Dentsu Aegis Network (Dentsu, Mediaforce, Carat), Omnicom Media Group (OMD, PHD and M2M) as well as Group M (Mindshare, MEC, MediaCom, and Maxus).

    International subscribers to Kantar Media include Turner Broadcasting System Asia, NBCCI Global Networks Asia Pte Ltd, Google Asia Pacific Pte Ltd, Home Box Office (Singapore) Pte Ltd, Scripps Networks Interactive (Asia) Pte. Ltd., MTV Asia, Fox International Channels, Discovery Networks Asia- Pacific Pte Ltd, CSM Media Research (China), AETN All Asia Networks Pte Ltd, Celestial Tiger Entertainment and Sony Pictures International.

    Share

    Leave a Reply

    New Posts Recently publish post More

    • 22 October 2017
      19 hours ago No comment

      All’s well that ends well between Viva and Star Cinema

      Is it true that Star Cinema allegedly tried to stop the run of “The Barker,” starring Empoy Marquez and Shy Carlos? The said offering from Blank Pages Productions and Viva Films was originally scheduled to open in cinemas on October 4. An insider told Roving Eye that when Star ...

    • 22 October 2017
      22 hours ago No comment

      Baron Geisler trends again on Twitter after arrest

      Baron Geisler got arrested after allegedly causing a commotion at a restobar in Quezon City on Monday night, October 16. He is currently detained at Kamuning Police Station. According to a report by Super Radyo dzBB’s Divine Reyes on the radio show “Unang Balita,” Baron was taken by police on ...

    • 22 October 2017
      24 hours ago No comment

      Joshua is pressured on new role

      As part of “The Good Son,” the newest primetime series in the Kapamilya network, Joshua Garcia revealed it’s hard not to feel the pressure to deliver after being entrusted with another major project. “‘Yung buong team sobrang pressured kami. Supposedly kasi dapat Kapamilya Gold kami tapos nabago, biglang nabago ...

    • 22 October 2017
      1 day ago No comment

      Nadine, dad post loving, inspiring messages after death of kin

      Nadine Lustre’s father Ulysses took to Facebook to share his thoughts on depression after the sudden demise of his son Isaiah, who would have turned 17 last Friday, October 13. He wrote, “The loss of a father or a mother is painful, the loss of a son is unbearable. ...

    • 22 October 2017
      1 day ago No comment

      Liza training seriously for ‘Darna’ role

      Liza Soberano is in the thick of preparations for her new Darna movie. “Yes!” she reveals. “My trainings are rigid at this point. Imagine, I practice four times a week and it’s no joke. But I’m pleased with the results. I can confidently say that I’m ready when the cameras ...

    %d bloggers like this: